Mo Abudu is one of Nigeria’s foremost media entrepreneurs that is embracing the African tradition but blazing on a new path, CNN describes her as ‘the Nigerian mogul with the global empire.’ She is the CEO of Ebony Life TV and Films, the first and undoubtedly the fastest growing black African multi-broadcast entertainment network that creates content that speaks to the new generation of Africans.
In an interview, she explained that the motivation to start Ebony Life TV grew because of the need to change the African narrative and it started as far back as when she was in United Kingdom. ‘I had to learn to stand up for myself; to defend my identity and my race in an environment where you got continually got asked the most ridiculous and mind-boggling questions like; do you guys live in trees and holes in Africa? Do you guys dance around fires? What do you eat for breakfast?’ Ebony Life represents an answer to these questions. Running with the mantra, ‘Live the Ebony Life,’ the channel is proud to be broadcasting premium, original and exclusively African programming which is both inspirational and aspirational, celebrating style and success while motivating the audience to dream and dream big.
In 2016, Ebony Life Films along with other film partners produced The Wedding Party; Nigeria’s highest grossing film in the Box Office earning more than 250 million naira in less than a month. The comic film centers on a couple’s lavish wedding plans that eventually turns into a nightmare of fighting parents and uninvited guests. Perhaps the greatest quality of the film is in the interpretation of roles by the casts and its splendid representation of the Nigerian society.
Mo Abudu represents a symbol for the new generation of Africans. The manner, style and wit with which she tells her African story is impeccable. Her rise to the most influential media mogul in Nigeria is phenomenal and a display of determination, guts and willingness to resist a negative response. She quit a lucrative job in Exxon Mobil to start her first TV show Moments with Mo and today, the rest is history.