TALES OF A NIGERIAN PHOTOGRAPHER
Vivian Udeh is perhaps, one of Africa’s youngest professional female photographers, in this interview she discusses the magic behind her art.
Good morning, can we get to meet you and your brand?
Hello, I am Vivian Udeh I am a student at Covenant University 300 level. Well, I am the founder of PurpleGrey, a brand which entails different kind of arts based on creative minds.
How has the reception of your photographs been so far?
The reception of my photographs so far has been astonishing; I am so glad and grateful to God. I also thank everyone who has appreciated my work so far.
What message precisely do your photographs tell and how do you get your photographs to actually do that?
My photographs tell the story of an actual individual through my lenses. I try as much as possible to bring out inner beauty and emotions. If you look at my picture you will notice each of them have a particular story to tell and this is possible through capturing candid moments, compositions, good editing my favorite will be color grading and also the individual itself who is being captured.
Personally, what do your photographs say about you?
Basically my photographs say how independent I am; strong and also playful at times. People comment that my pictures look serious. They are, which shows the very emotional part of me. I prefer pictures to speak in different languages so diverse people will understand. Also, it shows I can fit into any situation while being able to communicate and relate with different types of people in the world.
How important is the new narrative African youths are trying to force in what you do?
The African Youth is so important because they begin to do creative arts that enrich the culture of Africa you can see them in fashion, make up and even photography. I am so happy because the new African youth has been able to push and carry African culture to the next level even though some of us don’t really understand what it is to embrace our culture but I see a future where every individual who is African will embrace and move African culture forward. I am really proud to be an African.
What is the next level for your brand?
That’s a bit confidential at the moment but I can say Purplegrey is climbing greater heights and watch out for its progress and the highest height of creativity.
We wish you the best. Thank you once again!